One of the most formidable marketing tools available today is your computer keyboard, and you can use it to generate an extremely comfortable livelihood through the writing of articles. The benefits you can gain include enormous exposure, credibility, influence and profits… all for next to nothing.

Ezine publishers and webmasters are constantly on the hunt for fresh information and ideas to educate their subscribers and visitors. Unfortunately, not all of them have the skill or desire to create relevant content themselves, so they look to other sources for a solution.

Article writing is popular these days because of its lucrative nature. This was once a small fledgling endeavor, but now so many people are into it because it makes it easy for them to earn money online. This is really great for people who love to write and consider themselves as good writers. Efficiency and convenience are also two points that attract many people to article writing, because you can work in the comfort and privacy of your own home. If you want to profit from article writing, you will need to be patient and driven enough to do well at it. Here are three ingenious ways that can really help improve your article writing:

In this article I would like to address some of the common
reasons that many people fail with article writing. If you
were to overcome these then you would stand a much better
chance of succeeding using this method of marketing.

1) Overcome Writer’s Block

The most difficult part of writing articles is getting
going and writing articles consistently. Once you start
writing do not stop. You may easily run out of ideas. Be on
the constant lookout for new ideas. The best way to do this
is to search Google for ideas or frequent popular internet
marketing forums to find out what is the latest craze.

A recent discussion on the blog at EzineArticles concerned whether you could write an article of quality in under 500 words.

One of the ideas being tossed around was that it takes more 500 words to deliver a great quality article.

There are a couple of points with which I agree, though overall I disagree.

Points of agreement

=> Many writers are not able to write a useful, helpful and great article in 300 - 500 words. It is too difficult.

Let me start off by saying that writing is not a skill that you can acquire by enrolling in a university or by reading an e-book (God, what will they think of next?) or even an article that gives you tips. It is an art in itself. As thoughts are accumulated in the mind and are converted into words, the result can be seen on paper. That’s writing. But what we are talking about over here is a totally different subject. We are talking about writing for the web. The web or the virtual world is an extremely fast paced highway where patience is a virtue. Every average netizen (a citizen on the internet) has an extremely small attention span of 30 seconds to 60 seconds. If you are successful in holding the attention of the reader for this time duration, then you have won half the battle. The chances that he will read your complete article are increased manifold. Are you still reading this? Well, then I have managed to hold your attention for about 30 seconds now. See, it’s simple really.

Do your articles steer traffic to your website like a cattle drive? If they don’t then let me show you how to write articles that cause a stampede.

Writing articles for publication in article directories remains one of the most effective ways to lead traffic to your website. If you want to bring in highly qualified and highly targeted visitors there is really no better medium. If used properly an article marketing campaign can turn your lack of traffic into a stampede.

There are millions of articles on the Net and in offline publications. How are you going to make your article stand out from all the others? If the goal of your article is to boost sales, increase subscribers or obtain incoming links it may not achieve it and you will have wasted your valuable time.

Top 7 strategies to get your article read

1. Clear purpose

Article writing is an exciting business to get into. It is a very worthwhile endeavor because not only is it financially rewarding, it is also very fulfilling. If you are a budding writer who wants to augment your income through article writing, these 5 exciting tips are for you:

1. Familiarize yourself with different niches – do not stick to one area of article writing only. Explore different client requirements, some involve being well-versed in SEO writing while some just need you to write informative content. Being familiar with as many niches as possible will make you not only an effective but flexible article writer.

Out on the web, your articles are competing with millions of other bits of information, all clamoring to be read by your prospects. If you want to get the best effect from your article marketing efforts, it is important that your articles are highly accessible and easy to read.

Here are my three key tips to give your next article its best chance.

Every article that you write has only a very limited amount of time, typically less than a second to grab your reader’s attention, have them read further and be sufficiently interested to click on your author link at the bottom. You are competing with billions of bits of information. So how do you hook them in that split second that you have available? The answer is by writing a headline that cannot fail to catch their eye. Here are the three essentials of the perfect headline.

1. Your keyword. Whatever niche you work in, you will be generally working around four or five keywords. These are the words that you use for your pay per click campaigns, search engine optimization, or article writing. Always begin your article title with one of those keywords. I work in the self development and online marketing field, so depending on which niche I am writing in that day, I will always start my title with something like Goal Setting, Positive Thinking, or in this case, Article Writing.